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Monday, August 25, 2014
Leading Dentist in Lexington Celebrates More Than Three Decades in Dentistry
Tooth extraction prior to cardiac surgery may increase risk of adverse outcomes
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Chapter 5: Researching Medical Tourism
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Tooth loss linked to depression, anxiety
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On the link between periodontitis and atherosclerosis
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Los Angeles Dentist, Dr. Carlos Setti, Now Uses Diagnodent
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Sunday, August 24, 2014
Dentures Require Careful Handling
Read the rest @ The Dental Implant Blog
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Dr. Richard Mogle Provides Pediatric Dentistry Services
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'Microbial Pompeii:' 1,000-year-old plaque preserves bacteria, microscopic particles of food on skeleton teeth
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Coconut Oil To Help Prevent Tooth Decay
A research team from the Athlone Institute of Technology in Ireland has found that coconut oil treated with enzymes was effective in stopping the growth of cavity-causing bacteria. The enzyme-treatment process simulates what the coconut oil properties would be like if it were digested.
This new discovery is expected to lead to a new approach to dental hygiene products. People who are sensitive to chemical additives may be able to use the treated coconut oil more readily. Current microbial infections are getting more anitbiotic-resistant, which means that scientists will need to find new ways to combat them.
The post Coconut Oil To Help Prevent Tooth Decay appeared first on Gentle Dental.
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Saturday, August 23, 2014
Dentist shortage bites California as more choose to practice out of state
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Functional Website Design: More Than Just a Pretty Face
Picture this: You’re meeting with a new patient to discuss treatment options for her badly stained teeth. As you prepare to launch into a discussion about the benefits of in-office teeth whitening, you notice that her teeth have been all but destroyed by decay. Technically you could make her teeth appear whiter and more beautiful, but wouldn’t it be better to focus on restorative dental work before addressing cosmetic concerns?
Website design and dentistry have more in common than you might think. The same principle applies to designing an attractive, effective dental website. A pleasing color scheme and high-quality images may site visitors’ attention, but functionality keeps them on your site and ultimately drives them to make contact. For now, let’s focus on principles of functional dental web design; we’ll look at aesthetics in a later post.
WHO will visit our website?
Patients, obviously, but let’s break it down further. Does your practice generally cater to a few clearly defined demographics? If dental implants are your signature service, your audience will most likely be older adults. A pediatric dentist would design a website that speaks to parents, especially mothers. Are they tech-savvy?
WHY are they visiting our website?
Remember the days when the search for a dentist began with a long list of names and numbers in a phone book? Information was limited at best with no indication of a dentist’s specialty, exact distance, patient satisfaction, or accepted insurance providers. It wasn’t that this information wasn’t important then, rather a matter of space constraints. Ideally, your website should present this information in a logical, easily navigated format. Drop-down menus and toolbars come to mind.
HOW do they visit our website?
Ten years ago, it was as simple as designing for a laptop or desktop screen. Today, your patients access the Web on smartphones and tablets with varying screen sizes and loading times. Responsive web design–design that accommodates a variety of browsers and devices–is critical. If your site isn’t optimized for different viewing experiences, you’ve alienated a sizable chunk of your target audience.
About Jill Nastasia: Jill is CEO and director of business development at MDPM Consulting, a marketing firm catering to the unique needs of dentists. To learn more about web design, blogging, and SEO for dentists, email info@moderndentalmarketing.com or contact us at 972-781-8861.
Source: http://mdpmconsulting.com/2014/07/functional-website-design-more-than-just-a-pretty-face/
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Osteoporosis drugs appear to impede cell membrane repair
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Copywriter Magic: Turning Your Practice Into Words
When you recognize the great benefits of saying, “yes” to adding a responsive website to your business, you may find that a variety of questions instantly pop up in your mind. In addition to asking us design- and tech-related questions at MDPM, some of the most frequently asked questions by dentists focus on the written content. Much like the way you may dream about dental cleanings and periodontal care in your sleep, copywriters eat, breathe, sleep, and often dream about words. However, perhaps you feel concerned about another person accurately painting a picture of your practice with sentences and paragraphs without having ever stepped foot in your office. By taking a closer look at the role of copywriters in the creation of your website, turning over the creative reins will start to feel like the beginning of a wonderful journey.
We Will Interview You
Not only will we ask you standard interview questions, but we will likely also ask you some not-so-run-of-the-mill questions, like what your favorite movie is, or what you like to do in your spare time. Part of the magic that goes into turning you into a relatable person online, while promoting your business, is ensuring we capture your personality and goals. Through years of experience, we have become familiar with the subtle nuances of a website that capture a patient’s attention. Our copywriters make detecting those major and minor details that truly resonate with a dental patient their number one priority. They also create your web pages around your practice’s goals. Are you focused on driving home your patient-centered approach to dentistry? Do you primarily offer cosmetic services? We’ve got you covered.
Copywriters Love Words
Did I mention how much copywriters love words? First, copywriters make sure content is SEO’d, accessible and easy to read. Choosing the right words is as significant as ensuring the copy reads smoothly. In addition, we recognize that while our writers have a solid knowledge of clinical dentistry, your patients probably don’t. Furthermore, they probably don’t want to. Our writers are masters in turning scientific information – and often-unpleasant information – into content your patients will understand, connect with, and that will not cause them to run from the screen. Copywriters will not write, for example, “decrease discomfort” but “improve comfort.” They will focus on the positive aspects of dentistry to set readers’ minds at ease. MDPM writers create clean, factual web pages, while drawing on both the emotions and logic of your patients, so they feel compelled enough to pick up the phone and make an appointment.
Revisions
Did something change suddenly, such as your address? Did you read through your website only to find something didn’t translate exactly as you had hoped? With lightening speed (without sacrificing accuracy and thoughtfulness) our copywriters will make revisions according to your needs. Our goal is twofold: to ensure we create a website that assists you in attracting and retaining new clients, and to ensure that you feel your website truly reflects your dental practice.
About Jill Nastasia: Jill is CEO and director of business development at MDPM Consulting, a marketing firm catering to the unique needs of dentists. To learn more about web design, blogging, and SEO for dentists, email info@moderndentalmarketing.com or contact us at 972-781-8861.
Source: http://mdpmconsulting.com/2014/08/copywriter-magic/
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Nu Smile Center For Aesthetic andamp; Restorative Dentistry Launches New Website
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Taking A Bit of A Blogging Break
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Friday, August 22, 2014
Eruption Cyst: Photos of a Purple Bump on the Gums
A little over a year ago, I wrote an article discussing eruption cysts. Those are the bluish-purple bumps that can form on the gums right before a tooth pushes its way into the mouth.
Upon first glance, many parents are understandably concerned that their child has a serious problem in their mouth. The photo I used in the original article isn't very clear, and I thought it would be good to post a couple more photos that were recently shared with me.
Photos of Eruption Cysts
The photo below shows two eruption cysts over the permanent upper front teeth. The teeth are still white, the purple color is due to bruising that has occurred between the gums and the permanent tooth. Usually, no treatment is necessary and the teeth will come through within a couple of weeks.
The next photo shows an eruption cyst where the upper left six-year molar is preparing to come into the mouth. Many parents may not even notice eruption cysts when they occur this far back in the mouth.
Fact: Since many eruption cysts occur on the back teeth and only last a few weeks, they often go undetected. Because of this, nobody really knows how common eruption cysts really are. Most estimates say that they occur in under 1% of all children.
To Treat or Not to Treat
Normally, eruption cysts don't need any treatment. The tooth will usually poke through the eruption cyst and come into the mouth on its own within a couple of weeks. If the eruption cyst is causing lots of pain, or if it is causing concerns due to its appearance (as in the first photo), it can be cut open to expose the tooth.
You can click the following link to check out a picture of a tooth after its eruption cyst has been opened.
More Pictures of Eruption Cysts
You can find more photos of eruption cysts in this article that appeared in the Indian Journal of Dental Research.
If you have any questions or concerns on eruption cysts, feel free to leave a comment in the comments section below. Thanks for reading!
Photos generously provided by Dr. Sarah Hill, a pediatric dentist in Oak Harbor, WA.Related posts:
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